urbanmedia’s national network came together beautifully to promote Euromillions
About the Client and Campaign
Euromillions had a special Dream Holiday promo in the pipeline.
We got onboard and kicked it off with our On Air Personalities imagining what they’d do with their €100 million winnings.
Video, Digital and Online
We hit the streets to produce a unique Share or Steal video…
? Reach » 273,152
? Views » 82,605
? Reactions » 5,319
? Views » 82,605
? Reactions » 5,319
Across urban Ireland, our stations and On Air Personalities all got involved:
On Air Activity
We ran 28 Pre-Promos across the urbanmedia national radio network.
- 96FM Euromillions 0:24
- Galway Bay Euromillions 0:32
- Live95FM Euromillions 0:24
- LMFM Euromillions 0:29
- This Friday Promo Euromillions 0:32
The lucky winner was interviewed live on LMFM’s Late Lunch Show, on how she would spend her winnings:
Hi, I’m Account Executive for urbanmedia
✉️ Email Me: peter@urbanmedia.ie
☎️ Call Me: +353 1 850 6592