? Broadcast Area: Waterford
? Available Audience: 92,000
? Weekly Reach: 67,000
? Daily Reach: 45,000
? On Air Target Audience: 25-40
? Market Share: 45.2%
? Programming Format: Adult Contemporary / Local news, sports and specialist shows
We are urbanmedia and we’ll bring your brands closer to the people living, listening and consuming in urban Ireland.
With more businesses open since the easing of restrictions and reinvented shopping protocols we are starting to see positive signs coming from the retail sector.
It seems like a lifetime since lockdown began, and we wanted to look at how audio consumption has changed over this period. Audio played a major part of our lives pre-COVID with the drive time listeners, the public transport podcaster and the pavement pounder looking to stay informed or for a bit of escapism on the way to and from work.
In a recent Radiocentre webinar they discussed how high street retail has experienced the biggest fall in sales since records began with many retailers being forced to close temporarily, or in some cases permanently, since the COVID-19 outbreak.