First for news and sport in Waterford

Harness the power of local with Waterfordโ€™s #1 radio brand


Key FactsAudienceReach & ShareGender %Segment %

๐Ÿ“ Broadcast Area: Waterford

๐Ÿ‘ช Available Audience: 92,000

๐Ÿ“ˆ Weekly Reach: 64,000

๐Ÿ“ป Daily Reach: 43,000

๐Ÿ˜Š On Air Target Audience: 25-40

๐Ÿ“Š Market Share: 41.9%

๐Ÿ‘‚ Programming Format: Adult Contemporary / Local news, sports and specialist shows

FM104 Market Stats
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Urban Media

Urban Media

We are urbanmedia and weโ€™ll bring your brands closer to the people living, listening and consuming in urban Ireland.